4:5 SoMe

4:5 SoMe

Brännbollsyran

Brännbollsyran is one of Sweden’s most iconic festivals. Bringing together music, community, and the legendary brännboll tournament in Umeå each year.

We created a refreshed visual identity and a full suite of motion and graphic templates to support the festival’s communication across digital and on-site platforms. The goal was to build a flexible system that felt bold, cohesive, and unmistakably Brännbollsyran.

All templates were designed with ease of use in mind, even for team members with limited experience in Adobe After Effects. This made it simple to keep content fresh, fast, and on-brand throughout the event cycle.

The updated look helped bring new energy to the festival’s visual presence, while making day-to-day production smoother behind the scenes.

Art Direction & Illustration:
David Karlström
Sofie Edvardsson

Animation:
Carl Johan Hasselrot
Daniel Elv-Forsén

Produced at Soja animation